Friday, June 29, 2012

Spice Girls reunite to launch musical

The Spice Girls are looking to spice up your life once again - this time, with a musical based on their songs.
Victoria Beckham, Emma Bunton, Melanie Brown, Melanie Chisholm and Gerri Halliwell (also known as Posh Spice, Baby Spice, Scary Spice, Sporty Spice and Ginger Spice, respectively) reunited Tuesday to announce details of "Viva Forever" - a tale of fame and female friendship that will open in London in the fall.
The music of the 1990s "Girl Power" group is being revived for the show, which tells the story of four friends whose bond is tested when their band enters a TV talent show.
The Spice Girls said they were delighted with the show, which is produced by Judy Craymer, the woman behind the hit ABBA musical "Mamma Mia," and written by comedian Jennifer Saunders, who co-created TV sitcom "Absolutely Fabulous."
The group stepped out for the media launch at London's St. Pancras Hotel - the same location where the music video for their 1996 No. 1 hit "Wannabe" was filmed.
Each of the Spice Girls took to Twitter to talk about the reunion and launch on Tuesday.
The band's outsized personalities and Halliwell's Union Jack dress made them icons of 1990s "Cool Britannia," and they sold 75 million records around the world.
Halliwell left the group acrimoniously in 1998 and the Spice Girls effectively split a decade ago. The five members have not appeared together since a 2007-2008 reunion tour.
"Viva Forever" previews from Nov 27 and opens Dec. 11 at London's Piccadilly Theatre.

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